I admit, I’ve been overly fascinated the past few years about all the hyped web startups, and I’ve read countless articles on the don’ts and don’ts (do’s are very rare) of the entreprenuerial track (read “the hard way”). I was beginning to wonder if it was all for naught, and then, out of nowhere, I was asked to help develop a (currently in stealth-mode) startup platform. We launched our alpha version last week; how fridiculous (freaking ridiculous) is that?

Far less glamorous than I may have led you to believe so far, startups grow more from one’s failures than one’s pre-existing knowledge. It’s one thing to read the latest 37signals mantra, and quite another to create something that won’t pee its own pants when pressured. In liu of the all-encompassing list of lessons learned (which will come later), here are a few bite-sized chunks to whet your appetite in the meantime (more…)